https://blog-static-b59.pages.dev/tags/us-bank/ Recent content in Us-Bank on Adbeat Hugo en-US Wed, 12 Jun 2024 23:27:41 +0000 https://blog-static-b59.pages.dev/8-persuasive-pride-display-ad-campaigns-featuring-hulu-tinder-more/ Wed, 12 Jun 2024 23:27:41 +0000 https://blog.adbeat.com/?p=5470 <p>About <a href="https://news.gallup.com/poll/611864/lgbtq-identification.aspx">one in 13 adults</a> in the US now identifies as lesbian, gay, bisexual, transgender, queer, or some other sexual orientation besides heterosexual.</p> <p>Which makes Pride month a massive deal for pretty much every brand.</p> <p>And it’s even more essential for those with younger-skewing audiences, given that <strong>almost one in 10 millennials and more than one-fifth of Gen Z adults identify as LGBTQ+</strong>.</p> <figure> <img loading="lazy" src="https://blog-static-b59.pages.dev/wp-content/uploads/2024/05/image-63.png"/> </figure> <p>Unsurprisingly, this means Pride has become a battleground for brands looking to target LGBTQ+ consumers — and display ads are one of the most hotly contested warzones.</p>