We’re just a few months away from what might be the most controversial presidential election in US history. Many candidates are using Display advertising as a way of raising awareness, collecting money and even bashing their opponent: Note: Hillary only ran this ad for a brief period of time. Too controversial to be shown on a mass scale? Didn’t work? Who knows. But you can’t hide from Adbeat :) ...
For the past year or so we’ve been on our own little personal mission to become the top blog out there for information on Display advertising and paid traffic. We’ve published close to one post every week. Some were loved: The content that @adbeat_com is putting up it’s amazing – The 7 landing pages that ACTUALLY work in 2015 http://t.co/OOWmFKYYXr — Juan Martitegui (@juanmartitegui) February 7, 2015 And some people still think we’re a Filipino beat boxer named “Ad B eat”: ...
“Follow your passion and the money will come.” Ever heard this little tidbit of advice? It’s practically become Generation Y’s mantra. Heck, the media even has a name for it: “Passion problem”. Why is it a problem? Because for every NY Times best selling author, rock star or noveau fashion designer, there are a million others who end up dead broke by following their passion. However, the internet has made it possible for people to follow their passion in a different way: ...
Interested in seeing how a $10M+/year B2C SaaS company drives leads and sales on Display? Check out today’s Sales Funnel Breakdown on identity theft protection software LifeLock.
A bunch of people have wrote in asking for a breakdown of the sales funnels for advertisers in what is probably THE MOST competitive niche out there… Weight loss. Ask and ye shall receive. We’ve recorded a quick 9 minute video that breaks down the advertising strategies for 3 different advertisers. One advertiser is a nutracetical targeted at an older generation… another is a community targeted at women in the 30-50 age range… and the last is another nutraceutical company that uses fear of the “american parasite” to convince prospects to buy. ...